In the US as in Canada, consumers want cheap REC, and the price of cheap is declining. (An ounce of Pure Sunfarms Indica Blend was selling for $107.24 from Friendly Stranger in Ontario, the lowest per-ounce price I’ve seen for legal flower.)
- Canopy REC retail arm Tokyo Smoke is now offering mix-and-match half-ounces composed of four 3.5 gram packages of different flower. This variety-pack approach to ounces and half-ounces is widespread on illicit mail order marijuana sites (MOMs) and seems like a wise move.
Another popular item is larger packs of pre-rolls, particularly sold at a bargain price. Again scoring points in a market they might have scared off last year, Redecan has been succeeding with its 10-packs of “Redees” 0.35g pre-rolls, sold for $20 in Ontario and $43 in Alberta.
CityNews, Twitter–@GBFarmerDeb, @StirTheMoose
- Lake City Cannabis’s Ryan Roch said the 10-packs “should be a canary in the coal mine for every LP doing Pre-Rolls. I have yet to see such a positive response from a product. 10-15 calls a day looking for them.” Fair warning: Redees are designed to look and draw like cigarettes, which has turned some consumers off, and others on.
Twitter–@LakeCityCanna, @OBCDamian, @markcavdar